Customer Loyalty: How to Retain Your Customer Base Through Loyalty - Paperback
Customer Loyalty: How to Retain Your Customer Base Through Loyalty - Paperback
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by Anthony Ekanem (Author)
Customer loyalty is the most critical element to retain within a business relationship. A lot of benefits can be derived from a well-established loyal customer base. Large sums of money are often allocated to advertising, mainly to gain a bigger market share of customers. However, with the availability of loyal customers, the expenditur...
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