Media Planning & Buying in the 21st Century Workbook, 3rd Edition

Media Planning & Buying in the 21st Century Workbook, 3rd Edition - Paperback

$168.83
Sale price  $168.83 Regular price 
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Media Planning & Buying in the 21st Century Workbook, 3rd Edition

Media Planning & Buying in the 21st Century Workbook, 3rd Edition - Paperback

$168.83
Sale price  $168.83 Regular price 
Details

by Ronald D. Geskey Jr (Author), Ronald D. Geskey Sr (Author)

Workbook companion to textbook, Media Planning & Buying in the 21st Century, 3rd Edition. Covers each chapter of textbook. Includes open ended questions, math problems, analysis, media mix model, role playing exercises, etc.

Number of Pages: 154
Dimensions: 0.33 x 10 x 7.99 IN
Publication Date: January 24, 2015

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