Understanding Behavioral BIA$: A Guide to Improving Financial Decision-Making - Paperback

by Daniel C. Krawczyk (Author), George H. Baxter (Author)

This book describes the biases most relevant to investing, include background on how biases develop, and offer practical strategies to help you to improve your performance.

The authors offer a guide to categorizing biases based on cutting-edge brain science, which will enable readers to implement best practices that guard against whole sets of biases. Emphasis is placed on the practical implications of financial decision-making and provides a scientific basis for adjusting investing practices, to avoid common cognitive traps.

Author Biography

Daniel C Krawczyk, PhD, is professor of behavioral and brain sciences and holds the Francis Chair at The University of Texas at Dallas. He authored the book Reasoning: The Neuroscience of How We Think, a comprehensive guide to reasoning research and best practices. His research has focused on understanding reasoning and decision making through a multi-disciplinary approach combining brain imaging and cognitive psychology. He holds a PhD from the University of California, Los Angeles and was a research fellow at the University of California, Berkeley.